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PHASE 1: PREPARATION & RESEARCH

PHASE 2: CONCEPT DEVELOPMENT

PHASE 3:PITCH PREPARATION

LINK TO GROUP PRESENTATION WEBSITE

LINK TO GROUP COMPANY WEBSITE

LINK TO GROUP BLOG

LINK TO MY BLOG

15. Creating book content
Provided Project Manager with my content for the book. I’ve previously only really designed for the web, so I had to find out about print colours, resolution etc in order to provide usable content.
Creative Director content:
Concept write-up (word .doc)
Concept Implementation write-up (word .doc)
Paper prototype
High-resolution copy of Layout 1 (PhotoShop. tiff)
High-resolution copy of Layout 2 (PhotoShop. tiff)
Look and Feel of Layout 1 write-up
Look and Feel of Layout 2 write-up
Site structure diagram high-resolution images (.tiff)
Flash animation storyboard high-resolution image (.tiff)
Creative section of conclusion write-up

16. Presentation Website
Created presentation website template in Dreamweaver and then input content provided by other team members for each section.
I also created a ‘Flash’ version of the main layout to enhance Design and Concept part of presentation. I backed up and uploaded presentation site.
http://maimm.arts.ac.uk/~bom1/index.html

17. Presentation
Wrote ‘script’ for ‘Concept and Design’ section of presentation. This was challenging, as I wanted to show Concept, Navigation and Site Structure and also show that we’re answering the clients’ brief, as well as pointing out the benefits of the design, all in a 10 minute pitch! Also, we were taught that the Design section of the pitch would be the opportunity to ‘wow’ the client, so no pressure there…
We rehearsed the presentation as a group and individually/with friends. We gave each other feedback on how to improve each of our sections, which was a very helpful exercise as it (hopefully) has enabled us to cover all aspects appropriately to make a convincing pitch.